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Reach new markets. Engage existing ones.

fintech marketing and lead generation

Fintech Marketing

Attract new leads and members with informative, relevant content optimized to bring in high quality leads.

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credit union mastermind workshop group form cu 2.0

Credit Union Mastermind

Develop lifelong leadership skills, confidence, and insight through peer mentoring groups in our Mastermind.

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Credit conference speaker and workshop leaders

Speaking & Workshops

Our speakers and workshop leaders have extensive experience with credit unions, technology, and audiences of any size.

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News & Media

Insights from our resource center

Our Latest Blogs

The Best Credit Union CRM Software for 2022

The Best Credit Union CRM Software for 2022

Customer Relationship Management (CRM) software helps organizations manage interactions with current and prospective customers. CRMs assist in managing contact lists,...
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Marketing to Millennials and Gen Z

Marketing to Millennials and Gen Z

This piece is based off of a roundtable discussion at the CU 2.0 Brainstorm Event in July 2021. It is...
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Investment Accounts for Kids: Where Credit Unions Fit In

Investment Accounts for Kids: Where Credit Unions Fit In

Don’t work at a credit union, but like what you see? Head to UNest to open an investment account for...
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Does Credit Union Content Marketing Work?

Does Credit Union Content Marketing Work?

Content marketing is a kind of marketing strategy designed to attract and nurture inbound leads. It relies on maintaining a...
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A Quick Guide to Credit Union Member Acquisition Costs

A Quick Guide to Credit Union Member Acquisition Costs

In a perfect world, the reputation of any given credit union would precede it, and people would flock from far...
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Everything* You Need to Know About Finn AI (*Almost)

Everything* You Need to Know About Finn AI (*Almost)

If you wanted to know about plan prices, integrations, or time to deployment, then Finn AI is the only source...
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Brainstorm Event: Sponsor Spotlight

Brainstorm Event: Sponsor Spotlight

The CU 2.0 Fintech Mastermind is a group of credit union and fintech industry leaders. Executives meet in small groups...
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Financial Literacy for Kids: Where to Start for Credit Unions

Financial Literacy for Kids: Where to Start for Credit Unions

For all the talk of member loyalty, there’s a surprising lack of focus on young members. No, not Millennials, who...
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Finopotamus and Fintech News for Credit Unions

Finopotamus and Fintech News for Credit Unions

The only people who say that credit unions don’t need to evolve are credit union employees. (more…)
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Credit Unions, Cryptocurrency, and Card Rewards

Credit Unions, Cryptocurrency, and Card Rewards

Most financial institutions have been slow on the uptake when it comes to cryptocurrency. It’s still a relatively new technology...
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New Podcast Episodes

CU 2.0 Podcast Episode 164 Pamela Owens SVP Inclusiv on African American Credit Unions and a Whole Lot More DEI 5 2021

CU 2.0 Podcast Episode 164 Pamela Owens SVP Inclusiv on African American Credit Unions and a Whole Lot More DEI 5 2021

She's smart. She has around 20 years experience at Inclusiv, the association for community development financial institutions and its predecessor...
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CU 2.0 Podcast Episode 163 Khellar Crawford CEO Otomo

CU 2.0 Podcast Episode 163 Khellar Crawford CEO Otomo

Go to the website for Otomo and here's what jumps out at you: "Be the money platform people love. Turn any account...
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CU 2.0 Podcast Episode 162 Peter Rice Workers Credit Union on What’s Stressing Out Your Members and How Credit Unions Can Help

CU 2.0 Podcast Episode 162 Peter Rice Workers Credit Union on What’s Stressing Out Your Members and How Credit Unions Can Help

Money woes. It sounds like the title of a blues song but, ask Peter Rice, Chief Banking Officer at Workers...
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CU 2.0 Podcast Episode 161 Kavita Singh Payrailz on AI and Your Credit Union

CU 2.0 Podcast Episode 161 Kavita Singh Payrailz on AI and Your Credit Union

Ask Kavita Singh - a vice president at payments company Payrailz - what's a smart way to differentiate a credit union...
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CU 2.0 Podcast Episode 160 Izabella Gabowicz COO Sensibill Answers the Spending Question

CU 2.0 Podcast Episode 160 Izabella Gabowicz COO Sensibill Answers the Spending Question

You know the income of many of your members. Now here's the big question: do you know what they are...
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CU 2.0 Podcast Episode 159 Kelli Ellsworth Etchison LAFCU and Gary Lee MDT CUSO on DEI DEI 4 2021

CU 2.0 Podcast Episode 159 Kelli Ellsworth Etchison LAFCU and Gary Lee MDT CUSO on DEI DEI 4 2021

Kelli Ellsworth Etchison,  chief marketing officer and chief diversity officer at the $950 million, Lansing, Mich.-based LAFCU and a member of...
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CU 2.0 Podcast Episode 158 Jack Henry Experts Talking Fraud Trends and Credit Union Vulnerabilities

CU 2.0 Podcast Episode 158 Jack Henry Experts Talking Fraud Trends and Credit Union Vulnerabilities

Newsflash: ask the experts and they will tell credit union executives that a tidal wave of fraud very likely will...
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CU 2.0 Podcast Episode 157 DEI Doubleheader Emma Norman (Local Government FCU and AACUC) and Lynn Heckler (PSCU) DEI 2021 3

CU 2.0 Podcast Episode 157 DEI Doubleheader Emma Norman (Local Government FCU and AACUC) and Lynn Heckler (PSCU) DEI 2021 3

Welcome to the CU2.0 doubleheader podcast where you will hear two perspectives on DEI and the industry. (more…)
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CU 2.0 Podcast Episode 156 Renee Sattiewhite AACUC DEI 2021 2

CU 2.0 Podcast Episode 156 Renee Sattiewhite AACUC DEI 2021 2

You know Renee Sattiewhite. She's CEO of the African American Credit Union Coalition (AACUC), has been a past guest on...
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CU 2.0 Episode 155 Tony Hernandez DCUC on the AACUC CCEP (Initials Decoded Below) DEI 2021 1

CU 2.0 Episode 155 Tony Hernandez DCUC on the AACUC CCEP (Initials Decoded Below) DEI 2021 1

Now don't you wish you had a magic decoder ring? There's an alphabet soup in the podcast title. Let me decipher. (more…)
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