Our core services

Reach new markets. Engage existing ones.

Credit union marketing and member growth

Content & Lead Generation

Attract new leads and members with informative, relevant content optimized to bring in high quality leads.

Learn More
Automated credit union marketing services

Marketing Automation

Our marketing automation service identifies, tracks, and nurtures leads, so you get more sales with less work.

Learn More
Credit conference speaker and workshop leaders

Speaking & Workshops

Our speakers and workshop leaders have extensive experience with credit unions, technology, and audiences of any size.

Learn More

Organizations powered by CU 2.0

News & Media

Insights from our resource center

Our Latest Blogs

CU 2.0 Fintech Friday: The DCU Fintech Innovation Center

CU 2.0 Fintech Friday: The DCU Fintech Innovation Center

It’s CU 2.0 Fintech Friday! Today, Chris Otey sits down with Vasilios Roussos from the DCU Fintech Innovation Center to...
Read More
CU 2.0 Fintech Friday: Boss Insights

CU 2.0 Fintech Friday: Boss Insights

It’s CU 2.0 Fintech Friday! Today, Chris Otey sits down with Tally St to discuss all things credit union, fintech,...
Read More
Your Credit Union Should Use Yelp

Your Credit Union Should Use Yelp

https://vimeo.com/215772406 Do you ever wonder if your credit union members are using Yelp? We can answer that for you: Yes....
Read More
CU 2.0 Fintech Friday: Tally St

CU 2.0 Fintech Friday: Tally St

It’s CU 2.0 Fintech Friday! Today, Chris Otey sits down with Tally St to discuss all things credit union, fintech,...
Read More
CU 2.0 Fintech Friday: LionX

CU 2.0 Fintech Friday: LionX

It’s CU 2.0 Fintech Friday! Today, Chris Otey sits down with RenoFi to discuss all things credit union, fintech, and...
Read More
How to Grow Credit Union Membership Through SEG Marketing

How to Grow Credit Union Membership Through SEG Marketing

Does your credit union effortlessly acquire new members? if so, this post is not for you! However, if you work...
Read More
What Does Marketing Automation for Credit Unions Cost?

What Does Marketing Automation for Credit Unions Cost?

Generating and managing credit union revenue is a chore, and being not-for-profit doesn’t make it any easier. So, anything that...
Read More
Should Credit Unions Focus on Member Acquisition or Attrition?

Should Credit Unions Focus on Member Acquisition or Attrition?

Credit unions targeting growth must balance member acquisition and attraction. Credit union marketing strategies work best when they operate on...
Read More
CU 2.0 Fintech Friday: Plinqit

CU 2.0 Fintech Friday: Plinqit

It’s CU 2.0 Fintech Friday! Today, we look at Plinqit to see what services they’re providing to credit unions and...
Read More
Grading Classical Brand Archetypes for Credit Unions

Grading Classical Brand Archetypes for Credit Unions

Branding is important. It builds recognition and trust in consumers. It’s the reason people use words like Coke, Xerox, and...
Read More

New Podcast Episodes

CU 2.0 Podcast Episode 80 Scott Petry Authentic8 on the Tower of Babel in Many FIs

CU 2.0 Podcast Episode 80 Scott Petry Authentic8 on the Tower of Babel in Many FIs

They just don't talk well together. That's the surprising conclusion in a report entitled "Surprising Disconnect Over Compliance and Secure...
Read More
CU 2.0 Podcast Shane Butcher on Remote Workers, Credit Unions, and Coronavirus Part 2

CU 2.0 Podcast Shane Butcher on Remote Workers, Credit Unions, and Coronavirus Part 2

Shane Butcher is a security guru at CUSO Ongoing Operations and lately has been busy helping numerous credit unions safely transition their...
Read More
CU 2.0 Podcast Kevin Langford on Remote Workers and Cyber Insecurities in the Age of Coronavirus

CU 2.0 Podcast Kevin Langford on Remote Workers and Cyber Insecurities in the Age of Coronavirus

Suddenly credit unions across the nation are ordering employees home, as part of the response to the coronavirus pandemic.  And...
Read More
CU 2.0 Podcast Episode 78 Paul Stull on Cannabis and Credit Unions, Up in Smoke 3

CU 2.0 Podcast Episode 78 Paul Stull on Cannabis and Credit Unions, Up in Smoke 3

Toke up – the CU2.0 Podcast is back with another look at cannabis and credit unions, a topic we last...
Read More
CU 2.0 Podcast Episode 77 Shondell Varcianna on the Content You Need to Grow

CU 2.0 Podcast Episode 77 Shondell Varcianna on the Content You Need to Grow

Want to grow your member base? Want to target particular kinds of members? Content is your friend, says Shondell Varcianna,...
Read More
CU 2.0 Podcast Episode 76 Matt Johnner BankLabs on Commercial Lending

CU 2.0 Podcast Episode 76 Matt Johnner BankLabs on Commercial Lending

It just may be topic one in credit union c suites – how do we make more profitable loans? Matt...
Read More
CU 2.0 Podcast Episode 75 Milind Borkar Illuma Labs

CU 2.0 Podcast Episode 75 Milind Borkar Illuma Labs

Passwords are broken. You know that. But do you know call centers are heading that way? Call centers are under...
Read More
CU 2.0 Podcast Episode 74 Blesson Abraham of Cambio and 2nd Chances at Financial Services

CU 2.0 Podcast Episode 74 Blesson Abraham of Cambio and 2nd Chances at Financial Services

Every day people – maybe thousands of them – are turned away by financial institutions, credit unions included. These people,...
Read More
CU 2.0 Podcast Episode 73 Joseph Cooper Justice for Me

CU 2.0 Podcast Episode 73 Joseph Cooper Justice for Me

Joseph Cooper calls it “the justice gap” and what he is pinpointing is the avalanche of unfiled lawsuits and the...
Read More
CU 2.0 Podcast Episode 72 Seth Brecher Edmit on College Costs and You

CU 2.0 Podcast Episode 72 Seth Brecher Edmit on College Costs and You

The tagline of the website Edmit says a lot: Treat college like an investment. Four years at Arizona State –...
Read More

The buzz

Celebrating client success