September 23–25

2025

in beautiful Ashland, Oregon

This isn’t a conference.

It’s a launchpad.

A message from your host:

Look familiar? This was formerly CU 2.0 Live, but we rebranded to partner with Community Financial Credit Union’s ROOM (39)a initiative.

Don't wait to tackle your biggest priorities...

Start here and now!

with focused cohorts centered around...

Data Analytics

Member Engagement

AI for Professional Use

Deposits and Liquidity

... and MORE!!!

Launch by CU 2.0 x Room (39)a

September 23-25

Optional Crater Lake excusion on September 26

This is an immersive working retreat.

This first-of-its-kind event is for credit union leaders and fintech founders to ignite real change.

 

Expect new research, peer-led skill studios, small group labs, and memorable experiences across Ashland’s downtown wine spaces and the Rogue Credit Union auditorium.

We’re hosting strategic growth conversations in a collaborative, high-performing atmosphere…

With time baked in for relaxation and connection.

What to Expect

  • Curated Connections: Small, focused groups based on your priorities—whether that’s deposit growth, AI readiness, or rethinking your tech stack.

  • Immersive Skill Studios: Peer-led sessions where attendees teach and learn from each other.

  • Macro & Micro Insights: Research reveals that cut through noise to highlight opportunities and risks.

  • Action-Focused Workshops: Cross-functional sessions designed to move from insight to real-world execution.

  • Ashland Experiences: Chef’s dinners, wine pairings, wellness activities, and optional adventures like stargazing on Mt. Ashland or a Crater Lake excursion.

The Method

Think mastermind meets retreat meets business therapy. We curate the group. We gather feedback before the event. We match the right minds around the right problems. We layer in just enough structure to make the magic happen—then we get out of the way.

Expect:

  • Unfiltered conversations

  • Rapid-fire roundtables

  • 1:1 connections that matter

  • Facilitated ideation that doesn’t suck

  • And yes… wine. Damn good wine.

Are You in the Right Place?

Who This Is For

  • Credit union leaders who want to do more than talk about innovation—they want to ship it.

  • Fintech CEOs ready to scale responsibly and intelligently in the cooperative space.

  • Humans who value authenticity over egoconnection over card-swaps, and outcomes over optics.

Who This Is Not For

  • Booth hoppers

  • Badge collectors

  • Buzzword addicts

  • People who think collaboration is a one-way street

Ready to Be in the Room?

  • This event happens once a year. Every seat is intentional. Every guest is vetted. Every topic is chosen with purpose.

    If you’re ready to stop networking and start building, apply to attend Launch, presented by CU 2.0 x ROOM (39)a.

    The future of cooperative finance won’t be built in giant ballrooms.
    It’ll be built here.

Hear from previous years' attendees:

Hosts

community financial credit union logo
cu 2.0 logo png

2025 attendees include:

one nevada CU logo png
west community credit union logo png
community financial credit union logo
rogue credit union logo png
skyla credit union logo png
trustone financial logo png
cu2 live

Apply for Launch, presented by CU 2.0 x ROOM (39)a

September 23-25 (+26) 2025, Oregon

This event is for builders, disruptors, and innovators who want to go beyond networking and get real results. You’ll leave with:

  • Actionable strategies co-developed with industry peers.

  • A tight-knit network of credit union and fintech leaders.

  • A shared vision for launching what’s next.

Look familiar? This was formerly CU 2.0 Live, but we rebranded to partner with Community Financial Credit Union’s ROOM (39)a initiative.