Growing Your Direct Auto Loan Portfolio with Loanify

How many direct auto loans do you preapprove for members? Yet, how many end up with dealer financing?

Dealer financing is rarely the member’s best option. Financing is where the profit is, and you don’t want to lose it to used car dealerships.

So, let’s dig into a new CUSO, Loanify, to see how they help credit unions grow their loan portfolios… and help members get better deals on their cars.

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Metrics to Monitor on Your Institution’s Website

By Dylan Bloniarz, soon-to-be graduate from St. Edwards University’s Master’s program in Digital Marketing and Data Analytics. This blog is about credit union web design. He is currently redesigning his credit union’s website. You may find the original post here.

Your credit union could have the best-designed website in the world…

But without tracking the proper metrics, it recalls the old saying, “You can lead a horse to water, but you can not make him drink.”

The digital space a website creates allows you to put data behind what is working and what is not, making it crucial you pay close attention to your metrics. Let’s explore the top three metrics to pay close attention to on your credit union’s website.

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4 Things to Consider During A Credit Union Website Redesign

By Dylan Bloniarz, soon-to-be graduate from St. Edwards University’s Master’s program in Digital Marketing and Data Analytics. This blog is about credit union web design. He is currently redesigning his credit union’s website. You may find the original post here.

Taking on the project of a website redesign is not an easy task, no matter the size of an institution. The project consumes numerous hours of work while writing, designing, and finding the right partner to develop/host.

These factors can make the redesign process a daunting task, but one that’s worth every penny. Let’s explore what to consider while navigating through your website redesign process.

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Investment Accounts for Kids: Where Credit Unions Fit In

Don’t work at a credit union, but like what you see? Head to UNest to open an investment account for your kids today!

Most of my friends and I are so close to 40 that it looks blurry now. Most of us have kids (I don’t) and multiple app-based investment accounts (I do). Naturally, there’s a growing demand in this demographic for investment apps for kids.

Credit unions, take note!

Offering app-based financial wellness and investing accounts for kids is a member need… in a market segment credit unions typically fail to attract (Millennials and older Gen Zers).

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AI Case Study: QCash

This is an excerpt from FinAncIal: Helping Financial Executives Prepare for an Artificial WorldGrab your copy here!

This case study covers the leading player in AI-based small-dollar lending for credit unions, QCash.

Stay tuned to the CU 2.0 blog while we feature more excerpts from our financial guide to AI!

Purveyors of short‑term credit and small‑dollar loans have gotten an understandably bad rap in the last couple decades. And it makes sense—before regulations, some interest rates on these loans went as high as 1,000%. Even today, short‑term loan interest rates climb over 600% in some states. In many ways, the reputation that short‑term credit earned was, well, earned. But it doesn’t have to be that way. And frankly, it shouldn’t be.

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