Nook


CU 2.0 sponsor

Nook helps credit unions build non-banking relationships with their members by catering to their interests without bombarding them with product offers, allowing them to “sell without selling. 

Nook is a CUSO that helps credit unions deepen member relationships by fostering engagement outside of traditional banking products. With a focus on building connections through members’ interests, Nook allows credit unions to engage their communities in meaningful, non-banking ways—offering a platform where they can “sell without selling.”

Through Nook’s platform, credit unions can connect with members on topics they care about, such as hobbies, wellness, or lifestyle, without overwhelming them with constant product promotions. This approach encourages organic engagement and positions credit unions as trusted partners in members’ everyday lives. By leveraging Nook’s solutions, credit unions can enhance loyalty and retention while cultivating relationships that extend beyond financial transactions.

For credit unions looking to expand their relevance in members’ lives, Nook offers a fresh and innovative way to strengthen connections.