Best New Online Account Opening Providers for Credit Unions
The first interaction a new (potential) member has with your credit union is opening an account. It sets the tone for your entire relationship. How do you want that interaction to go? Think carefully. The answer matters—maybe more than you know. Read on to learn more about the best new online account opening providers for […]
The Best New Member Onboarding Solutions for Credit Unions
For credit unions, bringing in new members is only part of the challenge. The real test is making sure those new members feel welcomed, supported, and ready to make the most of their membership. Unfortunately, many onboarding processes don’t deliver. In fact, 44% of new checking accounts go inactive within the first year. Considering that […]
Credit Unions Can Truly Engage with Members Thanks to Nook
Do you have any “friends” that seem to come around when they need something? Their social call for coffee is actually a request for advice or a job recommendation. Or maybe you own a truck and they’re moving next weekend… What if your credit union is acting like that friend toward your members? Unfortunately, that […]
Turning Member Feedback into Results
It’s never good enough to simply have member feedback. You have to actually use it, too. If you want to ensure that your members’ voices aren’t just heard, but are acted upon effectively, tune into this member experience webinar. LiveSurvey CEO David Deckelmann hosts Customer Experience Expert Charlene Foley from SEE Me CX, inc. The […]
Retaining Deposits After Member Retirement (ft. Silvur)
Much ado is already being made about the great generational wealth transfer on the horizon. We’ve made some ado of it ourselves. But before the big wealth transfer even, there’s another one on the horizon: Retirees dramatically consolidate their FI relationships as they enter retirement because they want to simplify their lives and hold onto […]
January Is Humanizing Post-Charge Off Collections
Nobody wants to fend off calls from collectors. Not only are those phone calls notoriously ineffective, but they also seriously annoy consumers… and often damaging their relationships to associated institutions.
Array Is the Fintech Turning Indirect, “Single-Service” Members into “Real” Ones
What percentage of your members have only a checking/share draft account? How many members have indirect auto loans through you, but nothing else?
Does Credit Union Content Marketing Work?
Content marketing is a kind of marketing strategy designed to attract and nurture inbound leads. It relies on maintaining a consistent and prominent online presence to show up in peoples’ internet searches. Can credit union content marketing work? Few credit union marketing strategies are exactly alike. Each credit union fills a unique niche and appeals […]
A Quick Guide to Credit Union Member Acquisition Costs
In a perfect world, the reputation of any given credit union would precede it, and people would flock from far and wide to join. Not a dime would be spent on marketing. Unfortunately, it’s not a perfect world. Any credit union growth strategy is going to rely on marketing for brand recognition. The real question […]
Financial Literacy for Kids: Where to Start for Credit Unions
For all the talk of member loyalty, there’s a surprising lack of focus on young members. No, not Millennials, who are turning 40, and no, not even Gen Z, who are in their 20s.