Customer Effort, Member Experience, and Credit Union Digital Transformation
The American Customer Satisfaction Index (ACSI) is an annual survey conducted by the University of Michigan’s Ross School of Business. It measures consumer satisfaction with the goods and services provided across a broad range of industries. This last year, the survey found that banks surpassed credit unions in customer satisfaction. While it certainly doesn’t sound […]
CU 2.0’s On-Page SEO Checklist
Most credit unions use content for inbound marketing in some capacity. But from what we’ve seen, most credit unions don’t follow many (if any) best practices. So, we’ve put together a brief on-page SEO checklist for copywriting. This is not an exhaustive list, and it doesn’t cover most of the technical side of things. Also, […]
Foresight is 2020: Credit Union Budget Ideas for the Coming Year
It’s that time of year again. You’ve got big ideas, good intentions, and only so much money to go around. Which necessities should make your 2020 credit union budget? Well, we’ve got a few ideas about that. However, we were beaten to the punch! Ongoing Operations wrote up some budget ideas that we really liked. […]