A Quick Guide to Credit Union Member Acquisition Costs
In a perfect world, the reputation of any given credit union would precede it, and people would flock from far and wide to join. Not a dime would be spent on marketing. Unfortunately, it’s not a perfect world. Any credit union growth strategy is going to rely on marketing for brand recognition. The real question […]
Five Digital Marketing Strategies for Fintechs
There are many ways to launch a new fintech startup. Getting good PR, knowing the right people, and partnering with established institutions all work very well. But at some point, you’ll need a digital presence. Not only does it lend credibility to your organization, but it guides curious parties to your brand—and your solution. If […]
Credit Union Marketing in the Digital Age
Do you feel like your marketing efforts are coming up a bit short? Do you wonder why people aren’t coming to your website, browsing around, and then signing up? You know your marketing strategy can use a revamp, but where do you start? The first steps might feel daunting, but don’t get discouraged! It’s actually […]
Website Accessibility Strategy & Credit Unions
The Americans with Disabilities Act (ADA) is a core piece of civil rights legislation banning discrimination on the basis of disability. Title III of the ADA mandates that businesses remove structural barriers and other impediments that curb access to an establishment including website access and usage by visitors with disabilities. This post will present key […]