Quick Wins with Marketing Automation Forms

One of the core services that CU 2.0 provides is marketing automation. If you’re new to marketing automation and want to learn how to achieve some quick wins with with forms, then read on!

For the purpose of this blog, it doesn’t matter which platform you use. If you and your organization have picked up a marketing automation platform (MAP). Maybe you’ve gone with a classic like Hubspot or Salesforce Pardot. Perhaps you opted for an up-and-comer like SharpSpring or Total Expert (our favorites).

Fear not! This blog should apply to the marketing automation tool of your choosing.

Without further ado, let us begin!

Continue reading “Quick Wins with Marketing Automation Forms”

CU 2.0’s On-Page SEO Checklist

Most credit unions use content for inbound marketing in some capacity. But from what we’ve seen, most credit unions don’t follow many (if any) best practices. So, we’ve put together a brief on-page SEO checklist for copywriting.

This is not an exhaustive list, and it doesn’t cover most of the technical side of things. Also, optimization for copywriting is constantly changing. Some gotta-dos in here might be outdated in a year. Still, these tips will help you generate compelling, ranking content

Usually. Continue reading “CU 2.0’s On-Page SEO Checklist”