equipifi is the leading Buy Now, Pay Later (BNPL) solution for banks and credit unions. They modernize the way consumers interact with their money… especially when it comes to payment options at the point of sale. Their mission is to support banks’ and credit unions’ ability to deliver experiences that help foster growth and engagement for new and existing accounts.

equipifi provides seamless white-labeled integrations for banks and credit unions to offer BNPL for their members. Shoppers have instant access to the cash needed to afford the purchases they want, all without disconnecting from their bank.

This is a growing necessity for traditional financial institutions. The BNPL market is growing rapidly, especially in ecommerce applications. Also, primary demographics that BNPL options serve skew younger, which is a necessary market segment to capture when competing with neobanks and fintechs. Moreover, those who use BNPL options are typically financially secure, and many are high earners. In many respects, BNPL simply meets the payment needs of consumers who have disposable income but who also value cash flow.

Partnering with BNPL providers may soon be a strategic necessity, or financial institutions will lose potential profits to independent- and retail-side fintechs like Klarna, Afterpay, and Affirm.