Join Credit Union 2.0 at This Year’s Digital Sales & Marketing World!
Are you in sales, marketing, or management? Do you work at a credit union or another financial institution? Or do you work at a fintech or other technology startup? And, most importantly, do you want to learn more about how to improve your digital sales and marketing? If you answered yes to any of the […]
Maximizing Your Credit Union’s ATM ROI
Good investments pay for themselves over time. Ultimately, the goal is that investments add value. Yet some aspects of banking and banking technology present very low or negative returns on investment (ROI). When such is the case, it’s important to see how to maximize that financial return.
Your Credit Union Should Use Yelp
Do you ever wonder if your credit union members are using Yelp? We can answer that for you: Yes. They are. Here’s why you should pay attention… and why you should use it, too.
CU 2.0 Podcast Episode 76 Matt Johnner BankLabs on Commercial Lending
It just may be topic one in credit union c suites – how do we make more profitable loans? Matt Johnner of BankLabs – a developer of cloud based technology solutions for financial institutions – has a suggestion: Go after lending to two of the country’s biggest industrial segments, agriculture and construction. And fast track […]
Goals for Credit Union Retargeting Campaigns
These days, most people use the internet to research the things they’re interested in. It happens constantly with consumer goods—people read reviews, blogs, tech specs, and anything they can find about their intended purchase. People educate themselves with online content to ensure they make the best decision they can before they pull the trigger. The […]
Are Payday Alternative Loans Part of Member Financial Health?
A surprising percentage of the U.S. population needs short-term credit. Yearly, more than ten million households use these small dollar loans (usually “payday loans” or Payday Loan Alternatives (PALs)). These loans may be critically important financial health services for struggling members. Most people use them to manage recurring costs. About a sixth of borrowers use […]
Customer Effort, Member Experience, and Credit Union Digital Transformation
The American Customer Satisfaction Index (ACSI) is an annual survey conducted by the University of Michigan’s Ross School of Business. It measures consumer satisfaction with the goods and services provided across a broad range of industries. This last year, the survey found that banks surpassed credit unions in customer satisfaction. While it certainly doesn’t sound […]
CU 2.0 Podcast Episode 75 Milind Borkar Illuma Labs
Passwords are broken. You know that. But do you know call centers are heading that way? Call centers are under attack by criminals. Smart criminals. And they are targeting credit unions. Credit unions are responding by asking more members ever harder questions. Just one problem. As the questions get more obscure – what was the […]
Is Office Automation Viable for Credit Unions?
In many ways, the word “automation” sounds scary to employees. People immediately assume that automation is there to take their jobs and fuel the inevitable robot uprising. Scary stuff, to be sure. But office automation isn’t about eliminating jobs. Rather, it’s about making people’s jobs more accurate, less tedious, and more efficient. Repetitive tasks that […]
How to Grow Credit Union Membership Through SEG Marketing
Does your credit union effortlessly acquire new members? if so, this post is not for you! However, if you work for a select employer group SEG-based credit union and you’re looking to grow your memberships, read on. Have you been frustrated with how to target SEG members when the SEG isn’t as supportive as they […]