Your Credit Union Should Use Yelp
Do you ever wonder if your credit union members are using Yelp? We can answer that for you: Yes. They are. Here’s why you should pay attention… and why you should use it, too.
How to Improve Facebook ROI for Credit Unions
Is your credit union thinking about joining Facebook? Are you already on Facebook, but you’re unsure about whether it’s worth your time? Let’s look at how to increase the ROI of your Facebook page.
Should You Outsource Your Credit Union’s Statement Processing?
Statements. Notices. Tax forms. You name it. Handling paper notices—and converting people to eStatements—can be both tedious and costly. To counter that, your credit union may consider outsourcing its statement processing. Aside from time and cost savings, outsourced statement processing offers other benefits: Closer attention to detail High accuracy and quality Opportunities for marketing and […]
Happy Holidays from CU 2.0
Well, it’s about that time of year again. Snow is snowing (or it’s trying to), Die Hard and Nightmare Before Christmas are on every channel but ESPN, and if you’ve managed to escape Mariah Carey, we give you kudos. And at the risk of sounding like grinches here, we’ve got more to look forward to […]
Millennials and Gen Z Don’t Know What Credit Unions Are
Okay, let’s start this out with a major caveat: Most young people don’t have a good understanding of the financial world. Ask them to tell you what APR stands for. Or the difference between renting and leasing. Or how credit scoring works. Many will answer competently, but most will not. So, take this will a […]
5 Takeaways from the 2018 Allied Solutions Credit Union Conference
Last month, I had the pleasure of speaking at the 2018 Allied Solutions Credit Union Conference. If you couldn’t make the event, here are the five biggest takeaways. 1) Which employees are the most productive? First, according to Morten Hansen, Author of Great at Work, Great by Choice, and Collaboration, there are 4 levels of […]
Credit Union 2.0 partners with Nexus Intelligence
ASHLAND, OR (October 23, 2017) — Credit Union 2.0, the leader in digital transformation strategy for credit unions, is pleased to announce that it has partnered with Nexus Intelligence, the leader in data analytics and market research services to help credit unions generate results with big data and be more competitive in the digital age. Together, […]
Intro
Hi, I’m Kirk Drake, founder of CU 2.0. CU 2.0 is all about helping credit unions create digital experiences that really differentiate a credit union from a bank. After starting a high school bank, working at two credit unions and Fiserv, and starting several CUSOs, I decided to write a book called Credit Union 2.0. […]
Credit Union Website Basics
Are you struggling to build a website for your credit union that doesn’t become immediately obsolete? Many credit unions spend anywhere from $10-100,000 on a website, and if you’re not careful, within 3 months you’ll have to start all over again. If you’ve ever found yourself in that position, this post is for you. Credit […]
Is Direct Mail Dead for credit unions?
A lot of you might wonder something I have often wondered: is direct mail dead? Today we’re going to explain why it’s actually not dead, and how you can incorporate it in all of your digital marketing to create highly personalized digital marketing messages that help your members get educated, built trust, and buy more […]