CU 2.0 Fintech Friday: Plinqit

It’s CU 2.0 Fintech Friday! Today, we look at Plinqit to see what services they’re providing to credit unions and their members.

This is our chance to chat with the people who push our industry forward. They bring new techniques, new technologies, and new points of view to the scene. (And we promise, we’ll try to avoid digital distractions for your credit union’s CEO!)

So, here’s the thing. Everybody has goals. Maybe it’s to run a faster mile, or learn to play guitar, or master the simple French omelet. Or, more likely, it’s to save money.

But all of those goals—especially saving money—are difficult. Things come up. We don’t have time. We don’t stick to our plan. We put things off. Until…

Well, until we reach our goals months later (or never at all.) And when it comes to saving money? That’s one of the hardest goals to stick with!

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CU 2.0 Podcast Episode 73 Joseph Cooper Justice for Me

Joseph Cooper calls it “the justice gap” and what he is pinpointing is the avalanche of unfiled lawsuits and the unpursued legal matters that the middle class often just lets go untended.

The rich pay lawyers. The poor, in many cases, can access free legal assistance. The middle class is out in the cold.

Enter Cooper’s Justice for Me, where he is creating a system that helps attorneys find clients, helps those clients borrow money to pay for their legal assistance, and just may also help credit unions add a powerful new loan product to their portfolio.

Wake up, smell the vanishing auto loan. Legal loans just may be a great new product and it also is a product that aligns well with the core credit union mission of helping the middle class.

Justice for Me avoids most criminal law, will not do contingency fee cases (personal injury), but there are many, many other matters such as wills, adoptions, divorces, contract law, bill disputes and much more.

Lawyers need the work – we are over lawyered these days – but they also want to be paid. Enter Justice for Me.

It’s a novel idea. And it’s worth a listen here.

Like what you are hearing? Find out how you can help sponsor this podcast here. Very affordable sponsorship packages are available.

Find out more about CU2.0 and the digital transformation of credit unions here. It’s a journey every credit union needs to take. Pronto

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Want to listen to more of the Credit Union 2.0 podcast series? Click here to view the series.

Valentine’s Day Ideas to Show Your Credit Union Members Some Love

It’s that wonderful time of year when everyone is thinking romance. And nothing says romance like credit union talk! Of course, we thought it would be good to publish our best ideas of how to show your members you love them!

So, if you are in a romantic mood and thinking about your money, then this blog is for you.

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How Data Analytics Can Improve Interchange Income

Non-interest income is an oft-neglected part of a credit union’s total income. And it makes sense, too—revenue from loan interest is generally lower, and it flies under the radar.

But what if you could increase interchange income? Would non-interest income still play second fiddle? Or would you pursue a program that could increase your profits from each member card transaction?

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Grading Classical Brand Archetypes for Credit Unions

Branding is important. It builds recognition and trust in consumers. It’s the reason people use words like Coke, Xerox, and Post-It instead of cola, photocopier, and sticky note. Branding is why the skate fashion company Supreme made a brick with their logo on it, instantly sold out of it at $30 a pop, and then saw those bricks go for $1,000 on the secondary market.

Many in the financial industry don’t quite realize the importance of branding. Or maybe, in a world of percentages, terms, and numbers, branding seems complicated and superfluous.

It’s not.

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