Yet another show about AI but this conversation with Chris Cox, COO at Apiture, a North Carolina based digital banking company, covers the gamut from small, practical AI powered steps a credit union can take now to truly big ideas that just might revolutionize how we bank. Such as?
Cox tosses out this idea: what if a digital banking app could become like Chat GPT. that is, the user logs in, sees a bar for asking a question, and the resulting session is highly tailored to this consumer’s concern today? How cool would that be?
Another Cox idea: using AI to suggest next steps to members, maybe everything from “Isn’t your rent overdue?” to “Your car is now seven years old. Time to trade it in?”
Along the way Cox says that a hurdle many credit unions face in implementing AI is that a lot of their data is in formats that AI finds difficult to digest. He offers tips on cleaning up that data to make it a valuable depository of information about members and prospective members.
