In 2024 Erin Hennessy joined PSECU, now a $9 billion credit union, where her role is Chief Member Experience Officer. She reports directly to PSECU’s CEO, George Rudolph.
It’s where Hennessy came from that is the surprise twist in this story: Rocket Mortgage, where she had been SVP of Marketing.
You know Rocket? That fintech that’s gobbled up a huge share of the mortgage origination market, also mortgage servicing.
So of course one of our first questions was: what kind of pay drop did you take? And why?
The conversation then veers into one thing Hennessy very much wants to bring from Rocket into PSECU and that is speed.
Credit unions, just about all of them, prefer deliberate, slow motion implementation of innovation.
That just doesn’t work in a world where fintechs run on speed and, increasingly, the mega banks seek to do likewise.
So Hennessy talks about speed at Rocket and also about how she has been seeking to import a similar mindset into PSECU.
It’s a good show that pokes into everything from mortgage origination to AI implementation at credit unions.


